AI Insights · Timothy · April 2025
Top 5 Health and Fitness Apps on iOS in New Zealand for Q1 2025
Explore the performance trends of the leading health and fitness apps on iOS in New Zealand during the first quarter of 2025, based on Sensor Tower data.
In the first quarter of 2025, the top health and fitness apps on iOS in New Zealand showed varied performance trends. Here's a closer look at their weekly downloads, revenue, and active user metrics.
Strava: Run, Bike, Walk experienced fluctuations in weekly revenue, starting at around $14K and peaking at $14.2K in early March, before a slight decline to $9.1K by the end of March. Downloads began strong at 3.1K, gradually decreasing to 1.8K, while active users saw an initial increase to 63.1K by late February, followed by a drop to 52.2K.
MyFitnessPal: Calorie Counter enjoyed a steady revenue flow, peaking at $13.1K in early January and stabilizing around $9.3K. Downloads remained consistent, averaging about 1.7K weekly, with active users peaking at 15.9K in January and tapering to 12.1K by quarter's end.
Finch: Self-Care Pet saw a decrease in downloads from 3K to 1.3K over the quarter. Revenue peaked at $2K in January, followed by a decline to $1.1K. Active users, however, showed a positive trend, increasing from 12.7K to 12.6K.
Myindici 2.0 had a notable increase in downloads, starting from 522 and climbing to 1.9K by early March. Active users followed a similar ascent, reaching 17.1K. Revenue data was not available for this app.
Flo Cycle & Period Tracker maintained a stable revenue stream, peaking at $10.6K in mid-March. Downloads saw a peak of 1.8K in late January, while active users fluctuated, peaking at 11.6K in March and closing the quarter at 9.2K.
These insights, derived from Sensor Tower, offer a glimpse into the dynamic landscape of health and fitness apps in New Zealand. For more detailed analytics, visit Sensor Tower's platform.